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 The placing of an image in either the top right or left will force the initial few lines of the post to shorten in length. The fewer characters per line have a psychological effect on how we view the post. Less characters infers that the text is easy to understand and less complex. If you do not like to have highlighted images, there is an alternative way to achieve few characters per line and that is by increasing the font size of the introductory paragraph. Subheadings Because we are constantly bombard with information the majority of us just scan, so setting up your blog post to be scan able is without question a vital component of a perfect post. Having subheading allows for the content to be scanned. Heading tags (basically the size of the font for the heading) indicates the content's importance to both the reader and the search engines. The most prominent line is the headline, so that gets an H1, then subheadings get H2 and so on. How Much Content is Enough So you have writt